Earners Way is an online collective providing news for the forward thinking, business-minded millennials and beyond. Earners Way came to Aaron Coad looking to refresh its visual identity in order to grow its audience by way of its website and social media. The new look featured a complete overhaul of the Earners Way website and social media accounts. The renovated social media accounts incorporated fresh, eye catching content with daily quotes and custom minimal designed article visuals specifically for the platform. While the website received a modern update to compliment the aesthetic of the social media platforms. With the rebrand Earners Way has positioned itself to be a serious contender in the media field.