CLIENT
PROJECT
COMMUTE IN COMFORT
To build buzz around the Travel Tech suit and how every man can “commute in comfort,” JoS. A Bank celebrated the collection with a fun and exciting street activation in multiple markets. Well-dressed gentlemen traveled their way around five cities with major travel hubs to spread the word about all of the benefits of the Travel Tech collection. Along the way, photo and video content of the experience and audience interactions were captured to be pushed out through various social channels to extend our reach beyond the chosen markets. From east coast to west coast, our ambassadors distributed thousands of flyers to the residents of New York, Washington, DC, Boston, San Francisco, and Chicago amplifying brand awareness and creating new customers.
ROLE
Event Logistics
Creative strategy
Onsite Production
Event Management
